Joshua Ng, product designer at Central Saint Martins, checked out the Project Better Map and the data. And decided to do something.
What he realized was that there was a strong theme: Cleanliness. There was a lot of full bins and garbage everywhere.Well, he decided to take things in his own hands and designed a solution: Recycling bin, custom made for Brick Lane.
This is what it looks like.
It's made from upcycled water bottles. With the rim of another garbage bin. At the top is a stenciled reclamed plywood.
He tested it on 25th of March, 2012. And let me tell you, I have never seen people take pictures of recycling bins before this one.
I think this is an example of what is possible with Project Better. Once people speak up for the better, people will take action. One cusomt-made recycling bin at a time.